Tokyo-based RFW was established in 1998, but it wasn't until 2009 when the Japanese footwear label started shipping worldwide and gaining recognition and high-praise for its classic yet distinguishable sneaker silhouettes. Though the brand’s name has undergone changes throughout the years—from "RHYTHM Footwear" to "RFW Tokyo", and later to "RFW"—Kanokogi’s shoe designs remain true to its signature look of refining classics, turning staple canvas style shoes to an extraordinary piece of footwear.
The RFW brand and footwear speaks for themselves: While staying true to its most classic forms and signature models, the RFW brand doesn’t fail to create a buzz around every new collection launch. Staple models are redesigned and reconfigured to one-up the previous makeover model, with many available in high- and low-top styles. While the RFW label has styles outside the realm of sneakers, its his signature collection that really wows audiences: each sneaker is paired with thick, chunky soles, with a layered upper encased by a rubber toe cap. With each collection, the RFW brand uses unique colorway combinations and doesn’t shy away from experimenting with textiles, patterns and fine materials.
About Takashi Kanokogi
Born in Tokyo, Takashi Kanokogi studied product design and innovation with a focus on footwear at Cordwainers London College of Fashion before founding the RFW footwear label in 1998. The designer’s diverse cultural upbringing and educational background is embodied through his collections, with a strong emphasis on using bold and thick cuts sewn on a simple canvas style sneaker. After years of experience in design, Kanogogi has truly mastered his own craft and the delicate artistry of balancing high-end fashion with casual wear.
My inspiration comes from my experiences in [footwear] design and how I feel at the moment–functionality and comfort comes immediately afterwards.